Okay Okay, so if you were into Barbie like me, you know that she doesn’t age – however, the business that created the pop culture icon, Mattel, turned 60 this year.
Barbie’s “birthday” is March 9, 1959, and in 2014, Mattel created an Instagram account called @barbiestyle . It has about 2 million followers and it basically shows us how Barbie lives up to our adult fantasies: going to a Fashion Week, attending the Women’s Summits, staying at the Standard hotel.
The goal is to see Barbie as the same ole perfect girl we know: with the success, the man, the car but now they want to make her more relatable according to The Cut.
If I say so myself, she’s doing a hell of a lot better than most of us. Visit the Instagram account, is she more relatable to you as an influencer?